See it, Buy it: Your Favorite Fashion, Now Available on Shoppable Video
giphy (2).gif

In the cutthroat world of fashion, those who survive are rolling out direct-to-consumer and shoppable video sales strategies.

I once spent an hour of my life trawling the internet to find Serena Van Der Woodson’s iPhone Case. I still have the same case, 3 iPhones later—call me a loyalist. (And okay, maybe it wasn’t an hour; it was more like 20 minutes—which in internet time is practically a half-life.)...Read the post on Huffington Post now.