Social Media Obsessed? This Year, Get Paid to Post

We're all a little social media obsessed. But for some entrepreneurial It-Girls, tweeting, posting, 'gramming, and snapping became more than a hobby. 
Wielding power over lip color, hotel bookings, what to wear, and where to eat, these ladies found a way to convert followers to consumers, and social media prowess into legitimate businesses. Here's how did they did it.

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Natalie Zfat Is Remaking Social Media, One Brand at a Time

Natalie Zfat knows a thing or two about social media. In six years she has launched not one, but two companies, serving a client roster that includes big names like Dell, Amex, Levi’s, and Food Network—all of whom have hired her to write, create videos, and host events.

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